AI Insights · Timothy · April 2025
Top 5 Maps and Navigation Apps in Colombia: Q1 2025
Explore the performance of the top 5 Maps and Navigation apps in Colombia during Q1 2025, focusing on downloads and active users.
In the first quarter of 2025, the Maps and Navigation category in Colombia saw significant activity among the top five apps on the unified platform, with noteworthy trends in downloads and active user engagement.
Yango: taxi, food, delivery showed a remarkable increase in weekly downloads, starting at 61.9K and peaking at 262K by early March. Correspondingly, weekly active users rose from 816K to over 2.2M by the end of March.
inDrive. Rides with fair fares maintained a stable download rate, with figures hovering around 72K. Active users exhibited a steady growth, beginning at 4.3M and reaching approximately 4.5M by the end of the quarter.
DiDi Rider: Affordable rides experienced consistent weekly downloads, starting at 65.5K and slightly increasing to 71.1K by March. Active user numbers also followed an upward trend, growing from 4.8M to 5.5M throughout the quarter.
Waze Navigation & Live Traffic downloads saw a gradual decline from 68.9K to 52.3K. However, active users remained robust, fluctuating around 4.5M to 4.9M.
Finally, Phone Tracker and GPS Location had a stable download rate, peaking at 29.3K in mid-March. Active users increased from 643K to 733K over the same period.
These insights are based on Sensor Tower data, where you can find more detailed analytics and trends for these applications.
